Greg Novak is CEO of Claritas Consulting and a seasoned business leader with decades of experience helping organizations accelerate growth, improve performance, and navigate change. His career spans executive leadership,...Continue reading
Author: Lisa Kilrea
Lisa Kilrea, Managing Partner at WSI E Results, has an impressive 35-year career in marketing, ranging from working with Fortune 50 corporations to innovative startups. Her 14-year tenure at WSI has been defined by her leadership in developing and implementing robust digital strategies, primarily focused on business growth in the B2B sector. Her expertise lies in the manufacturing industry, focusing on manufactuers, distributors and OEMs.
WSI, renowned for being a full-service digital marketing and website development agency, benefits from Lisa's deep understanding of Search Engine Optimization, Digital Advertising, and Marketing Automation. She is particularly adept at integrating Artificial Intelligence into business strategies. This approach not only amplifies digital exposure for clients but also enhances operational efficiencies. Lisa's commitment to leveraging cutting-edge digital tools has been instrumental in driving lead generation and sustainable growth for a diverse clientele, marking her as a key player in the evolving digital marketing landscape.
Why Great Marketing Still Starts With Understanding People
Sid Fritts is a brand and marketing leader and Head of Marketing and Brand at Turion Space. Previously, he spent more than six years at Rivian, leading brand strategy, integrated...Continue reading
Which agencies focus on aligning sales and marketing for manufacturers with long, complex buying processes?
Manufacturers with long buying cycles need more than an agency promising “more leads.” They need a partner that understands what happens after someone fills out a form: engineering review, distributor...Continue reading
How To Scale A Global Brand with Joe Lengson
Joseph Henry Lengson is a marketing executive, e-commerce and operations leader, and entrepreneur with experience in digital marketing, business growth, content strategy, and operational excellence. He helps organizations create stronger...Continue reading
Turning Kitting Into Strategic Advantage With Wesley Murphy
Wesley Murphy is the Vice President of Operations at Peoria Production Solutions, a self-supporting nonprofit that provides kitting, assembly, and fulfillment services for manufacturers across multiple industries. PPS is known...Continue reading